AI Video Production · Philippines

How Much Does AI Video Production Cost in the Philippines?

August 24, 20269 min read

Quick answer

AI video production in the Philippines costs between ₱20,000 and ₱350,000+ per package at Blackbyrds Digital. AI copy and concept boards start at ₱20,000 and take 3 to 5 business days. AI brand visuals start at ₱30,000 over 1 to 2 weeks. A launch film of up to 30 seconds starts at ₱45,000 and a campaign film of up to 60 seconds at ₱75,000, both over 2 to 3 weeks. A 2 to 3 minute corporate AVP starts at ₱120,000 over 3 to 4 weeks. Ongoing output runs on a monthly video pack from ₱55,000 a month, month-to-month after the first three, and a full campaign system starts at ₱350,000. Every package includes scriptwriting, storyboarding, a human finishing pass, voiceover in English or Tagalog, platform-native masters, and two to three revision rounds depending on package. You get a fixed quote before work starts.

Most agency posts about video pricing open with "it depends." Here is the number instead. AI video production in the Philippines, priced the way we price it, runs from ₱20,000 for scripts and boards to ₱350,000+ for a full campaign system, with ongoing work on a monthly pack from ₱55,000. That is the entire range. The rest of this post is about why a given project lands where it lands inside it, and what you are actually paying for.

How Much Does AI Video Production Cost in the Philippines?

Packages start at ₱20,000 for copy and boards and run to ₱350,000+ for a campaign system. The ladder looks like this.

What you get Starts at Timeline
AI copy and concept boards ₱20,000 3–5 business days
AI brand visuals ₱30,000 1–2 weeks
Launch film, ads and social, up to 30s ₱45,000 2–3 weeks
AI campaign film, ads and social, ≤ 60s ₱75,000 2–3 weeks
Corporate AVP, 2–3 minutes ₱120,000 3–4 weeks
Monthly video pack ₱55,000/month Month-to-month after the first 3
Campaign system from ₱350,000 Scoped per engagement

Every one of those carries the same core. Scriptwriting, storyboarding and creative direction. Photoreal boards approved before production starts. A human finishing pass covering edit, color, sound and captions. Voiceover in English, Tagalog, or both. Platform-native masters at 16:9, 9:16 and 1:1 with length variants. Two to three revision rounds per deliverable, depending on the package. A licence term scoped to the package, with a full buyout available if you want to own the masters outright. The full breakdown sits on our AI video production page.

You get a fixed quote before any work starts. Not a range, not an estimate that drifts upward once production is underway. If scope changes partway through, we requote before building, never after. For most clients we talk to, that matters more than the headline figure, because the anxiety is rarely the price. It is committing budget without knowing what the final invoice will say.

For context on whose numbers these are: Blackbyrds Digital is a software studio in Cavite, operating since 2017, working with clients here, across Metro Manila, and overseas. The figures above are our published package rates, not a lead-generation range that changes once you are on a call.

What Actually Moves the Price Up or Down

Five variables separate a ₱45,000 launch film from a ₱120,000 AVP, and runtime is not the main one.

Shot count, not length. A 60-second film built from eight shots costs less to produce than a 45-second film built from thirty. Every distinct shot is its own generation, selection, and correction cycle. So when a client asks us to price "a one-minute video," the first question back is how many times the picture changes.

Whether characters and products must stay consistent. This is the largest cost variable in AI video and the one most brands underestimate. A montage of abstract brand imagery is inexpensive to produce. A film where the same person appears in nine shots, in the same clothes, in the same room, holding your actual product with your actual label facing camera, is a different discipline. It needs reference building, tighter batching, and a much higher reject rate before a usable take survives.

Platform cuts and length variants. One master is one job. A 30-second hero, a 15-second cutdown and a 6-second bumper, each in vertical, square and landscape, is nine deliverables out of one production. Platform-native masters are included in every package, but the volume of variants is scoped, and more variants means more finishing work.

Voiceover languages. English, Tagalog, or both. Both means two recordings, two timing passes, two caption sets, and frequently two slightly different scripts, because a line that lands in English rarely lands in Tagalog word for word.

How many approvals your side genuinely needs. The two to three rounds per deliverable are enough for most teams. They are not enough for an organization where the marketing lead, the country manager and a regional office each see the film for the first time at three different stages. If that is your approval chain, say so during scoping. We will build it into the plan rather than discover it in week three.

One thing that barely moves the price at all is ambition. A bold concept and a conservative one cost roughly the same to produce, because the production effort tracks complexity rather than boldness. Those are not the same variable, and brands trying to save money by playing the idea safe usually save nothing.

What a Traditional Shoot Costs by Comparison

We are not going to quote competitor rates. We do not have verified figures for what production houses in Metro Manila or Cavite charge, and publishing invented numbers to flatter ourselves would be dishonest. What we can compare is cost structure, and structure explains most of the gap.

A conventional corporate video quote carries line items an AI production does not have at all.

Crew day rates. Director, DP, gaffer, grip, sound, production assistants, usually at a minimum booking whether the day runs long or short.

Talent fees and usage rights. The fee is the visible part. Usage is the part brands forget. A face in your ad is typically licensed for a defined territory and term, and extending either one costs money again later.

Location fees and permits. Venue rental, permits, security, and the coordination time that goes into securing both.

Equipment rental. Camera body, lenses, lighting, grip package, sometimes a second unit.

Reshoot risk. This is the line nobody budgets for and everybody eventually pays. Weather turns, talent gets sick, or the client watches the cut and wants a scene that was never shot. That is a second shoot day at close to full cost.

Post-production is a real line item in both models. The difference is that a traditional quote has to absorb crew, talent, location, equipment and reshoot exposure before post even begins. That is why a conventional corporate video quote arrives where it does. It is not padding. It is what physical production costs. The honest version of this comparison, including where a shoot still beats us outright, is in our post on AI video versus traditional video production.

Where the Money Actually Goes in an AI Production

The compute is the smallest line on the sheet. That surprises people. Generating footage is the least expensive part of making an AI video and nowhere near the most valuable. Here is where the effort actually sits.

Scriptwriting and creative direction. Deciding what the film says, in what order, to whom, and what it needs the viewer to do afterward. This determines whether the video works. No model does it for you, and no amount of generation quality rescues a script that has nothing to say.

Boards before pixels. We build photoreal storyboards and get them approved before production starts. Boards are inexpensive to change and finished footage is not. Every hour spent there removes several hours of regeneration later, and it is your real control point over the film.

Batching discipline. Producing in controlled batches, holding references steady, and discarding the takes that drift. Most generated material never ships. That ratio of generated to used is the invisible part of the process, and it is what separates footage people believe from footage people scroll past. We walk through the whole sequence in how AI video production works.

The human finishing pass. Edit, color, sound design, mix, captions. This is the stage where AI video stops looking like AI video. Pacing gets fixed in the edit. Color unifies shots generated hours apart under different conditions. Sound carries more perceived production value than picture does. Captions get timed by a person, because automatic captioning mangles Tagalog and brand names.

If someone quotes you far below this range, they are skipping the finishing pass. That is the entire explanation for why so much AI video looks generated. It is not the model. It is the missing post.

Who Should Not Buy AI Video Yet

Three kinds of brands should spend the money somewhere else first, and we will tell you if you are one of them.

Brands with no message to point the film at. Video is an amplifier. If the positioning underneath is vague, you will spend ₱45,000 amplifying vagueness in higher resolution. The sequence that works is message first, film second. A product marketing sprint costs less than a campaign and makes the campaign worth producing.

Brands that need real people, real premises, or documentary proof. A clinic showing its actual doctors. A resort showing its actual rooms. A manufacturer showing its actual line. A founder telling their own story to camera. Audiences use this kind of footage to verify claims, and generated footage cannot verify anything. Those should be shot, and we will say so on the call.

Brands expecting one video to fix distribution. If your posts currently reach four hundred people, a better video reaches the same four hundred people. Paid distribution, placement and audience work come first. A stronger film multiplies distribution that already exists. It does not create it.

How to Budget for Video Across a Year

Most Philippine SMEs get more out of ₱55,000 a month than out of a single ₱120,000 film. The monthly video pack starts at ₱55,000 a month and runs month-to-month after the first three, and the reason we structure it that way is that steady output beats one hero asset for almost every business that sells continuously.

A cadence gives you three things a one-off does not. Platforms reward accounts that publish consistently, so the tenth video usually outperforms the first regardless of craft. You learn what your audience responds to, and each month's output can be corrected by last month's data instead of guesswork. And production gets stronger over time, because the references, character sheets and brand rules accumulate rather than being rebuilt from scratch every engagement.

The single-hero-film case is still real. A company profile for a bid submission, an investor presentation, a trade fair loop, an onboarding film that runs unchanged for two years. Those justify one authoritative production, and they are exactly what the corporate AVP built with AI package exists for. Budget for that as a capital item, then handle everything else on cadence.

A practical annual split for a growing SME: one corporate AVP if you need an anchor asset, then monthly output for the rest of the year. That is predictable, it is scoped, and every peso in it is quoted before the work begins.

Where to Start

The useful first step is not choosing a package. It is writing down what the video has to accomplish and who has to be convinced. Send us that, even in rough form, and we will tell you which package fits, what it will cost, and whether you should be buying video at all this quarter.

If you would rather talk it through, get in touch and we will scope it properly before anyone quotes a number.

Frequently asked questions

What is the lowest-cost way to start with AI video production?

AI copy and concept boards, from ₱20,000, delivered in 3 to 5 business days. You get the script and photoreal storyboards for the film before any footage exists. It is a real deliverable on its own: you can take those boards to a stakeholder meeting, kill the idea if it is wrong, or approve it and move into production. Most of the decisions that determine whether a video works get made at this stage, which is why we sell it separately rather than burying it inside a larger package.

Do you charge hourly or a fixed price for video production?

Fixed. You get a quote before work starts, and that number is the number. We do not bill by the hour, and we do not send a revised invoice at the end because production took longer than expected. If the scope changes partway through, because you add deliverables or expand the shot list, we requote that change and get your approval before we build it. The packages start at ₱20,000 and run to ₱350,000+, and where a project lands inside that range is settled during scoping.

What happens if we need more revision rounds than the package includes?

Every package includes two to three revision rounds per deliverable, depending on which package you are on, and the number is stated in your quote. If you need more, we quote the additional rounds as extra work before doing them, so nothing arrives as a surprise on the invoice. In practice, teams that run out of revisions almost always approved the storyboards too quickly. The boards are where changes are inexpensive. Once footage is generated, finished, and graded, a structural change means redoing that work. Spend your attention at the board stage and the included rounds are usually enough.

Do we own the video files after the project ends?

You get a licence to use the finished work, and the term is scoped per package and written into your quote before you commit. If you want outright ownership of the masters and project files, a full buyout is available and we price it up front rather than raising it later. Ask for it during scoping, because it is cheaper to agree at quote stage than to renegotiate after delivery. Whichever route you take, the deliverables themselves are the platform-native masters at 16:9, 9:16 and 1:1 plus the length variants.

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