Film what has to be real.Generate the rest.

Hybrid video production combines footage shot on camera with AI-generated shots in one finished film. The filmed half carries anything that has to be provably real: your actual team, your actual premises, your product in a real hand, a customer who agreed to be on camera. The generated half carries context and scale: environments, establishing shots, weather and time of day, b-roll, and the variant cuts a media plan needs. Both halves then go through the same edit, grade, sound, and continuity pass, so the result reads as one film rather than two sources sharing a timeline.

This is the warmest place to start, because the expensive part is already done. Four things we do most often. Replace or extend the background and environment behind a shot, so a plain office or a rented room becomes a setting worth the film. Clean up and upscale older or lower-resolution material so it can sit beside new work. Generate b-roll to cut against interviews you already filmed, which is usually the thing a talking head is missing. And extend a set, so the corner you could afford to dress reads as a whole space. Send what you have, including the takes you rejected, and we will tell you what is usable before you commit to anything.

That question is the reason this page exists, and the split is the answer to it. Our working rule: if a viewer would feel misled to learn a shot was generated, we do not generate it. That covers faces, hands, your premises, your product in a real hand, and anything whose job is to prove something happened. Generated material does the work it is genuinely good at instead: environments, skies, wide establishers, textures, scale. Then every frame, filmed or generated, goes through the same human finishing pass, edit rhythm, color, sound, captions, and continuity checks across the join. You see which shots fall on which side of that line at the boards stage, before you commit, not after you have watched the cut.

Yes. Background and environment replacement on existing footage is already part of our AI video service, and it is the most common hybrid request we get. A plain-room interview becomes a considered setting, a small location reads as a larger one, and a shot ruined by a bad wall or a blown-out window gets its frame back. What decides whether it works is the original material: stable framing, clean separation between subject and background, and enough resolution to hold the replacement. We look at the footage first and say plainly whether it is worth doing, because a replacement fighting bad source material costs more and looks worse than reshooting one setup.

The footage, including the takes you did not use, in the best quality version you have rather than a re-download from a social platform. Camera originals or project files if they still exist. Product photos, packaging, brand assets, and fonts. And one sentence on what the film has to do. If two or three shots have to be real and do not exist yet, you get a shot list precise enough for your own team or the crew you already work with to film against. We do not bill you for a crew day the film did not need.

Hybrid work is quoted from the same package ladder as the rest of our video production, and fixed before anything starts. Concept and photoreal boards are ₱20,000 (~$320 USD), with half credited toward production if you go ahead. A finished film up to 30 seconds is ₱45,000 (~$720 USD). Up to 60 seconds, with two concepts and three hook variants, is ₱75,000 (~$1,200 USD). A full 2 to 3 minute corporate AVP is ₱120,000 (~$1,920 USD). The number moves with runtime, how many shots are generated rather than filmed, and finishing complexity. Work on footage you already have is scoped after we have watched it, because the condition of the material decides the effort.

Four cases, and we would rather say so than sell around them. If every frame has to be real, a documentary, a news piece, a safety or compliance video, an insurance or legal record, then shoot it and put the budget into the shoot. If nothing in the film has to be real, full AI production is faster and cheaper than matching generated shots to a plate, and that is our main AI Video Production service rather than this one. If the existing footage is broken at the source, out of focus, lit into the shadows, or a performance that does not land, post does not rescue it, and replacing that one shot is the cheaper honest answer. And if you already have every shot you need and the film just has to be cut, that is an edit, not a hybrid production, and you should pay for an edit.