Short answer
Website costs in the Philippines are best given as order-of-magnitude bands, not a price list. A brochure or landing-style site typically lands in the lower five figures in pesos; a marketing site with a CMS runs mid-five to low-six figures; a custom e-commerce store is mid-six figures and up depending on catalog size, payment gateways, and shipping logic; and a custom web application or SaaS MVP starts around the low six figures and scales with complexity. A mobile app covering iOS and Android is mid-six figures and up, while AI integration and automation work varies widely. Every project is scoped individually and the final quote can move up or down based on your specific requirements.
If you've ever asked a Philippine developer "how much does a website cost?" and got a number on the spot, you probably got the wrong number. Honest pricing depends on scope — what you're building, who it's for, and what it needs to do on day one versus year three.
That said, you came here for ranges, not excuses. Here's how we estimate at Blackbyrds Digital, with the caveat that every project is scoped individually and the final quote can move up or down based on your specific requirements.
Estimate ranges by project type
These are rough order-of-magnitude estimates only. Final pricing is always quoted after a discovery call.
- Brochure / landing-style site — typically lands in the lower five-figures (PHP). Best for businesses that need a credible presence, not a product.
- Marketing site with CMS — mid-five to low-six figures. You get editable pages, a blog, and basic forms.
- E-commerce store (custom) — mid-six figures and up depending on catalog size, payment gateways, and shipping logic.
- Custom web application / SaaS MVP — starts around the low-six figures and scales with complexity. A focused MVP is very different in scope from a full-featured platform.
- Mobile app (iOS + Android) — mid-six figures and up. Cross-platform stacks (React Native, Flutter) reduce duplication but don't eliminate the work.
- AI integration / automation project — varies widely. A focused automation can be a one-month engagement; a custom AI assistant inside an existing product is bigger.
What moves the number
A few things consistently push estimates up or down:
- Integrations. Each third-party system (payment, accounting, logistics, CRM) adds scope.
- User roles and permissions. Multi-tenant or role-based access changes the architecture.
- Custom design vs. design system reuse. Bespoke design takes longer than applying tokens.
- Compliance. BIR, data privacy (DPA 2012), or industry-specific rules add review cycles.
- Migration. Moving from an existing system is usually more work than starting clean.
Why we don't post fixed price tags
Three reasons:
- It's misleading. A "₱50,000 website" from one shop is a Wix template; from another it's twelve weeks of custom work. The number means nothing without scope.
- It anchors the wrong way. Founders end up shopping a number instead of shopping a partner.
- Cheap rebuilds cost more. Half our project pipeline is rescuing cheap builds that didn't scale. The total cost is rarely lower.
How we quote
Our process for every project:
- Discovery call — 30 to 45 minutes to understand the business, the users, and the constraints.
- Written strategy thesis — a short document outlining what we'd actually build and why.
- Fixed quote — a number we stand behind, with milestones and clear scope.
Most projects move from first call to written quote within a week.
Want an estimate for your project?
Tell us what you're building. We'll come back with a number — and the reasoning behind it.
Questions · 04
Frequently asked questions
What pushes the cost of a website up?
Integrations are the most consistent driver — each third-party system for payment, accounting, logistics, or CRM adds scope. User roles and permissions change the architecture, particularly anything multi-tenant or role-based. Bespoke design takes longer than applying an existing design system, compliance requirements such as data privacy under the DPA 2012 or industry-specific rules add review cycles, and migrating from an existing system is usually more work than starting clean.
Why do you not publish fixed price tags?
Because the number is misleading without scope — a "₱50,000 website" is a Wix template at one shop and twelve weeks of custom work at another. It also anchors the wrong way, so founders end up shopping a number instead of shopping a partner. And cheap rebuilds cost more: half our project pipeline is rescuing cheap builds that did not scale, and the total is rarely lower.
How long does it take to get a real quote?
Most projects move from first call to written quote within a week. The sequence is a 30 to 45 minute discovery call, then a short written strategy thesis outlining what we would actually build and why, then a fixed quote with milestones and clear scope.
Is a cross-platform mobile app cheaper than building two native apps?
Cross-platform stacks like React Native and Flutter reduce duplication, but they do not eliminate the work. An iOS-plus-Android build still sits in the mid-six figures and up. Treat cross-platform as a way to cut repeated effort, not as a way to halve the estimate.
